Project: Fold Yoga

FOLD. is a yoga studio based in Newington Green, now in its third year. I was asked to consult on digital marketing to help build on its current digital footprint, generally elevate its online presence and as a result retain current students and boost new membership sign-ups.

Skills

• Digital Marketing Strategy
• Paid Social Strategy
• Email Marketing

Key Achievements

• Consulting on Paid Social strategy to deliver increased membership sign-ups, including design of advert creative, targeting, campaign set-up and optimisation.
• Assisting on Email Marketing strategy to help grow the database, including mailer re-design, database analysis.